New MemberPress Feature Automates Research-Based Revenue-Generating Technique
Friday, June 9, 2023
The Order Bumps add-on lets MemberPress users cross-sell additional products and services to customers at checkout.
CEDAR CITY, Utah, June 1, 2023 /PRNewswire-PRWeb/ -- Leading WordPress monetization and membership plugin MemberPress today announced the release of its "one-click" Order Bumps add-on. The new feature enables sellers to capitalize on last-minute, spontaneous purchases, and is based on a widely used, research-based cross-selling technique for generating increased revenue.
The built-in interface allows MemberPress users to include a list of complementary products and services at checkout. A customer can then add to their order by clicking a box next to one or more items on the list.
"Suggestive-selling at checkout is a tried and true way of increasing average order value, improving customer loyalty, and ultimately maximizing revenue," said MemberPress CEO Blair Williams. "We're so excited that our users can take advantage of this strategy. I can't wait to see them take it and run with it!"
Williams said Order Bumps is one among many MemberPress features currently in development, aimed at helping users increase revenue. "It's no accident that our users have sold over $1 billion in memberships. When deciding what features to work on next, we always prioritize customer success, and the new Order Bumps feature makes unlocking additional revenue effortless."
Read the Order Bumps by MemberPress announcement post here.
About MemberPress: In 2004 developer Blair Williams formed Caseproof LLC in the state of Utah. The company has built numerous software products, including Pretty Links, Easy Affiliate, and ThirstyAffiliates, for clients and the public. Its flagship product MemberPress is the world's most widely used monetization and membership plugin for WordPress. Earlier this year, Caseproof acquired MemberMouse, an enterprise-level membership plugin, WishList Member(TM), and CourseCure, a course creator and LMS, fully compatible with WishList Member(TM).
Learn more about MemberPress here.
Media Contact
Syble Harrison, MemberPress, 1 (863) 216-8759, syble@memberpress.com
SOURCE MemberPress
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