STN Video Named Best R&D Partner at Local Media Digital Innovation Awards
Saturday, June 24, 2023
STN was recognized for their work with Adams Publishing in delivering incremental revenue without resources or effort from Adams
NEW YORK, June 22, 2023 /PRNewswire/ - STN Video, North America's leading Online Video Platform for publishers who care about content, user experience and monetization has been recognized for their industry-leading service and technology for publishers as the Best R&D partner at this year's Local Media Digital Innovation Awards.
The awards recognize organizations for their outstanding and innovative work in the commitment to helping local media thrive in digital environments. STN was recognized for their online digital video platform provided to Adams Publishing Group.
"STN Video and APG created a very successful revenue-generating partnership centered around relevant video across news, sports and business." says Mike Martoccia, VP of Digital Sales and Marketing, Adams Publishing Group. "With STN's guidance, we deployed a series of video players across in-article and high-impact positions, featuring regional content, providing millions more in audiences across our 15 states. In its first full year, we generated an incremental $225K+ in revenue while we sleep."
Adams Publishing Group leveraged several pieces of the STN Video player technology product suite that helps publishers generate more revenue and keep users on page. Some of these include:
-- STN Smart Match(®): an AI-powered player that intelligently matches
article editorial with the most relevant video in the STN Library of
over 2 million pieces of content.
-- 1:1 Matched Video: a video built using AI that either intelligently
summarizes the article from existing editorial or uses STN sourced data
to provide a hyper relevant video asset.
-- Recirculation Video: a clickable video carousel that displays desired
headlines to users, helping increase their time on site.
"STN has always committed ourselves to providing publisher focused technology that is designed specifically to help our partners with their goals in growing revenue and engaging their audience with relevant digital video." says Philippe Guay, CRO STN Video. "We are thrilled for the success of our partners at Adams Publishing Group and very thankful for their nomination of our platform for this award."
Publishers looking to get started with the STN Video Online Video Platform can sign up HERE to get access to millions of premium videos and enhanced player technology all at zero cost.
STN Video is North America's largest independent online video platform, helping digital publishers, content providers, and advertisers thrive with online video. STN Video delivers brand-safe video from over 250 providers including MLB, Rolling Stone, Variety, Associated Press, the NBA, and Bloomberg and in contextually relevant environments across 2,000+ trusted, local publishers including the New York Post, Sports Illustrated, Chicago Tribune, Miami Herald and more.
STN Video has a library of 2 million+ videos spanning sports, business, technology, entertainment, lifestyle and more. Using AI-powered technology such as STN Smart Match(®), publishers simply place an embed code on their website and relevant video content gets instantly matched and populated within their articles all at zero cost. For more information, visit www.stnvideo.com or follow them on LinkedIn, Twitter, and Facebook.
View original content:https://www.prnewswire.com/news-releases/stn-video-named-best-rd-partner-at-local-media-digital-innovation-awards-301857979.html
SOURCE STN Video
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