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E-commerce in India: Affordable Hardware and Internet Adoption Drive Remarkable Growth
Tuesday, December 5, 2023

DUBLIN, Nov. 27, 2023 /PRNewswire/ -- The "E-commerce Market in India 2023-2028" report has been added to ResearchAndMarkets.com's offering.

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In 2022, the Indian e-commerce market achieved a valuation of INR 8,876.33 billion. Projections indicate that by the conclusion of 2028, it is poised to surge to INR 50,015 billion, demonstrating substantial growth at a robust compound annual growth rate (CAGR) of approximately 31.46% over the period spanning 2023 to 2028.

E-commerce enterprises are progressively directing their focus towards the largely untapped potential in tier II, tier III cities, and rural regions to broaden their market presence. Significant transformations in consumer purchasing behavior, notably in categories such as health and pharmaceuticals, groceries, and food deliveries, have been observed.

Market Drivers:

    --  The growth of the e-commerce market in India has been facilitated by the
        presence of reasonably priced hardware, including laptops, notebooks,
        desktop PCs, and smart handheld devices, as well as the widespread
        adoption of the internet.
    --  With the rising levels of foreign direct investment (FDI) in the Indian
        e-commerce sector, domestic companies will have the opportunity to
        expand their e-commerce operations.
    --  Furthermore, the rapidly expanding middle-class population and increased
        income mobility will play a significant role in propelling growth within
        the e-commerce industry. The convenience of transactions and the
        availability of diverse payment methods are pivotal factors that
        influence the trajectory of the e-commerce market's development in
        India.

Market Challenges:

    --  In India, the rural population remains largely unaware of the internet's
        existence and its various applications.
    --  New entrants in the market face significant challenges due to the
        dominance of well-established players with global reach and substantial
        financial resources, including Amazon India, Flipkart, Snapdeal, and
        Info Edge India.
    --  These major players encounter difficulties related to aspects like
        delivery logistics, customizing product offerings, ensuring
        cybersecurity, and managing payment processes.
    --  Additionally, the on-ground uncertainties associated with the unreliable
        cash-on-delivery (COD) mode have adversely affected the profitability of
        e-commerce companies.

Key Topics Covered:

    --  Socio-economic indicators
    --  Introduction
        --  Market definition and structure
        --  Business models
    --  Market Overview
        --  India e-commerce market - An overview
        --  Market size and growth forecast (2020 - 2028e)
    --  Market Segmentation
        --  India e-commerce market segmentation
        --  Online retail market size and growth forecast (2020 - 2028e)
        --  Online travel services' market size and growth forecast (2020 -
            2028e)
        --  Online food and grocery delivery market size and growth forecast
            (2020 - 2028e)
        --  Online matrimony and classified market size and growth forecast
            (2020 - 2028e)
        --  Other online services' market size and growth forecast (2020 -
            2028e)
    --  Post COVID-19 Impact Analysis
    --  Government Initiatives
        --  Initiatives by the Government of India, impacting the e-commerce
            industry
    --  Market Influencers
    --  Market trends
    --  Mergers and acquisitions
    --  Investment scenario
        --  PE/VC investments in B2C E-commerce sector
        --  PE/VC investments in B2B E-commerce sector
    --  Competitive landscape
        --  Key players: Indiamart Intermesh Limited, Info Edge (India) Limited,
            Thomas Cook (India) Limited, Zomato Limited, BigTree Entertainment
            Private Limited, Flipkart Internet Private Limited, Jasper Infotech
            Private Limited, MakeMyTrip (India) Private Limited, People
            Interactive (India) Private Limited, Amazon India
    --  Competitive benchmarking
    --  Recent developments

For more information about this report visit https://www.researchandmarkets.com/r/jzbwyv

About ResearchAndMarkets.com
ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

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Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
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View original content:https://www.prnewswire.com/news-releases/e-commerce-in-india-affordable-hardware-and-internet-adoption-drive-remarkable-growth-301997995.html

SOURCE Research and Markets



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