South Africa Toys and Games Manufacture and Retail Industry Report, with Profiles of 25 Companies Including Prima Toys, Toy Kingdom, Amic Trading, Free Lives, Nyamakop and Sea Monster
Saturday, February 17, 2024
DUBLIN, Feb. 9, 2024 /PRNewswire/ -- The "Manufacture and Retail of Toys and Games in South Africa 2023" report has been added to ResearchAndMarkets.com's offering.
https://mma.prnewswire.com/media/539438/Research_and_Markets_Logo.jpg
South Africa's traditional toys market is dominated by international players such as Hasbro and Mattel. With the exception of handmade toys that are locally manufactured, the industry is dominated by imported plastic products, mainly from China.
Declining disposable income is putting pressure on retail sales, although toy and game revenue continues to increase steadily. Globally, demand for toys has slowed. Although overall toy sales have declined, digital gaming growth remains strong.
Key Opportunities
-- Eco-friendly products
-- Expansion into emerging markets
-- New product development.
-- The South African video games segment, which is small, is made up of a
few local companies that mainly focus on premium games for niche markets
in the United States and Europe.
Challenges
-- Changing consumer preferences and the rapid growth of digital gaming
devices can limit demand for traditional toys.
-- Competition from global and local players.
-- Global economic uncertainty and a poor local economy can affect sales
due to reduced consumer spending on discretionary items like toys.
-- Rising input costs.
Trends
-- Growth through increased kidult spending
-- Increasing popularity of educational toys
Outlook
Toy companies are expected to continue adapting to changing trends such as growing demand for educational toys. Global toys and games revenue is expected to be driven by higher disposable income in developing countries and population growth. Merchandising opportunities and partnerships are important growth factors for toy companies. There are opportunities for local gaming studios to attract international publishing deals. Sub-Saharan Africa's mobile player audience is projected to be the fastest-growing globally.
Report Coverage
This report on the manufacture and retail of toys and games in South Africa includes information on the state of the industry, local manufacture of toys and local production of video games and other gaming content and services, notable players, trends, imports, enterprise development and competition.
There are profiles of 25 companies including the main local distributor Prima Toys and retailers such as Toy Kingdom, Amic Trading (Toys R Us). Gaming developer profiles include Free Lives, Nyamakop and Sea Monster .
Key Topics Covered:
1. INTRODUCTION
2. DESCRIPTION OF THE INDUSTRY
2.1. Industry Value Chain
2.2. Geographic Position
2.3. Size of the Industry
3. LOCAL
3.1. State of the Industry
3.2. Key Trends
3.3. Key Issues
3.4. Notable Players
3.5. Trade
3.6. Corporate Actions
3.7. Regulations
3.8. Enterprise Development and Social Development
4. AFRICA
5. INTERNATIONAL
6. INFLUENCING FACTORS
6.1. COVID-19
6.2. Economic Environment
6.3. Input Costs
6.4. Labour
6.5. Environmental Issues
6.6. Technology, R&D, Innovation
7. COMPETITIVE ENVIRONMENT
7.1. Competition
7.2. Ownership Structure of the Industry
7.3. Barriers to Entry
8. INDUSTRY SUMMARY
9. OUTLOOK
10. INDUSTRY ASSOCIATIONS
COMPANY PROFILES
-- Africars for Keeps (Pty) Ltd
-- AMIC Trading (Pty) Ltd
-- Antares Holding (Pty) Ltd
-- B T Games (Pty) Ltd
-- Balisti Studios (Pty) Ltd
-- Colour Me (Pty) Ltd
-- Fairy Tales Boutiques (Pty) Ltd
-- Formula D (Pty) Ltd
-- Free Lives (Pty) Ltd
-- Fuzzy Logic (Pty) Ltd
-- Global Toys (Pty) Ltd
-- Great Yellow Brick (Pty) Ltd (The)
-- JB Furniture Manufacturers CC
-- K Martin
-- Melbro Retail (Pty) Ltd
-- Mykatrade 75 CC
-- Nyamakop Games (Pty) Ltd
-- Pegasus Toys CC
-- Prima Toy and Leisure Trading (Pty) Ltd
-- QCF Design (Pty) Ltd
-- Scientastic Inventions CC
-- Sea Monster Entertainment (Pty) Ltd
-- Solarpop Distribution (Pty) Ltd
-- T Lombard
-- Toy Kingdom (Pty) Ltd
For more information about this report visit https://www.researchandmarkets.com/r/6vzf2y
About ResearchAndMarkets.com
ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.
Media Contact:
Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call +1-917-300-0470
For U.S./CAN Toll Free Call +1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Logo: https://mma.prnewswire.com/media/539438/Research_and_Markets_Logo.jpg
View original content:https://www.prnewswire.com/news-releases/south-africa-toys-and-games-manufacture-and-retail-industry-report-with-profiles-of-25-companies-including-prima-toys-toy-kingdom-amic-trading-free-lives-nyamakop-and-sea-monster-302058513.html
SOURCE Research and Markets
|
|
|
|
|
 |
Asetek - Mandatory Notification of Trade | Jan 22, 2026
|
|
BC.GAME to Host "Stay Untamed" Night During Abu Dhabi's Packed Web3 Summit Week | Jan 22, 2026
|
|
Tomorrowland Brings the Magic to Shanghai for a Spectacular First Indoor Edition in China | Jan 22, 2026
|
|
Rent Manager Earned Best Real Estate Software Product Award and Multiple Review Badges from G2 Platform | Jan 22, 2026
|
|
Auburn University's Applied Research Institute Expands Advanced Manufacturing Capabilities with CF3D Enterprise Cell | Jan 22, 2026
|
|
California Divorce Mediation Center Unveils Modern Website Redesign | Jan 22, 2026
|
|
AMPERA ANNOUNCES LOCATION FOR GLOBAL HEADQUARTERS | Jan 22, 2026
|
|
Immutable Announces First Co-Founder-Hosted Live Webinar: How to Dominate Your Steam Launch | Jan 22, 2026
|
|
Gemmy Alerts Customers: Fake Websites Target Holiday Decorators | Jan 22, 2026
|
|
Culture and tourism sectors thrive in Xiamen | Jan 22, 2026
|
|
|
