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Squarespace Refresh 2024: Introducing a New Era for Entrepreneurs
Saturday, September 28, 2024
NEW YORK, Sept. 24, 2024 /PRNewswire/ -- Squarespace (NYSE: SQSP), the design-driven platform helping entrepreneurs build brands and businesses online, today announced Refresh 2024, its annual release of new products, features, and updates that empower entrepreneurs to unlock their creativity and take their business to the next level.
As AI becomes more prevalent, Squarespace is dedicated to helping entrepreneurs harness this technology to enhance their creativity and simplify their business operations so they can focus on their passions. Squarespace is excited to introduce Design Intelligence: a new approach to web design that combines cutting-edge technology, including AI, with two decades of industry-leading design expertise. Built on Squarespace's belief that AI should unlock human creativity, not replace it, the Design Intelligence suite of features aims to support and amplify a user's creativity in building their personalized and unique online presence, tailored to their specific needs.
As part of Design Intelligence, Squarespace has launched the next evolution of Blueprint AI, the company's first AI-powered website builder. Serving as a creative partner, Blueprint AI helps users create elevated, fully-bespoke websites through curated design and content recommendations that reflect their individual brand identity. Blueprint AI supports users at every step of the website building process, from the initial onboarding experience to the design and functionality stages. By incorporating core elements that make each brand unique--such as business type and preferred color palette--Blueprint AI helps create a beautiful, custom starting point for any entrepreneurial journey. Blueprint AI is now available globally in all languages.
"Squarespace champions the irreplaceable value of human creativity, and our latest platform innovations are designed to further empower entrepreneurs to easily bring their visions, brands, and businesses to life," said Anthony Casalena, Founder and CEO of Squarespace. "It has been an incredible year of innovation at Squarespace as we combine the latest technologies with our deep rooted focus on design to deliver unmatched capabilities for customers globally."
The latest tools and features highlighted in Refresh 2024 include:
Make your mark
The latest suite of design and content generation tools deliver a more personalized online presence, tailored to every user's brand profile and need.
-- Design Intelligence:
-- Blueprint AI: The next evolution of Squarespace's guided website
builder is enhanced with AI integrations that automatically create a
standout website populated with curated and beautifully-designed
imagery and copy, tailored to a customer's goals and brand
personality.
-- Layout Switcher: An adaptive layout menu that enables faster website
design experimentation--offering a set of flexible compositions with
one's content automatically embedded, then applied instantly to a
page.
-- Site Themes: One-click styling combinations that make it easier to
preview and apply a new website aesthetic--via handpicked font
pairings, color palettes, button styles, and more, with
recommendations aligned to a customer's brand personality.
-- Brand Identity Management: A central hub for crafting and storing
one's unique brand identity that guides Squarespace's AI writer to
instantly generate first draft, on-brand copy populated across key
surface areas, including website text, content descriptions, and
client documents, among others.
-- Usability & Expressibility Tools: New updates to cookie banner
functionality and compliance systems to enhance website privacy and
protection on a global level. Plus, new pinning effects to create a more
engaging website scrolling experience.
Your business, your way
Built to support every type of business with an intuitive setup, plus management, monetization, payment, and marketing tools that help entrepreneurs establish their business effectively.
-- Client invoicing: On-brand, professional documents like invoices,
proposals, and contracts to help entrepreneurs easily secure and manage
their clients. Plus, tools to schedule document sends help foster a
positive customer experience. And now with low-fee Automated Clearing
House (ACH) direct deposits, clients can quickly and easily pay from a
US bank account.
-- Squarespace Payments: An expanded native payment solution with exclusive
payment options that improve conversion, like Klarna, now available in
more countries. Squarespace Payments is available to customers in the
US, Canada and the UK, with extended European availability coming soon.
Customers can also now manage their finances in the Squarespace app for
iOS and Android, with upcoming payout and processing summaries, payment
and payout dashboards, and detailed views of each transaction.
-- Content & Memberships: New ways to monetize content, like charging for
access to blog posts or videos, allow customers to turn their expertise
into income. Entrepreneurs can provide website visitors a preview of
their content, and then charge a one-time fee or recurring subscription
for access to full blog posts and video libraries.
-- Donations: Enhanced tools to make collecting donations more efficient,
including a new dashboard, support for recurring donations, and a
streamlined donation process to help customers reach their fundraising
goals faster.
-- Marketing Tools: An intuitive new experience for building automated
email flows that give users total control over outbound marketing. Users
can structure campaigns based on audience actions and custom rules, or
browse existing templates to save time on customer communication,
including thank you notes to first time buyers or discounts to new
subscribers.
-- Business Guidance: New updates that make managing and growing every kind
of business easier than ever, with dynamic dashboards, specialized
analytics, custom navigation, and step-by-step setup guides that help
customers succeed with customized guidance for their specific needs.
A platform that scales with you
An extended network of best-in-class digital solutions help brands and businesses grow.
-- Domains by Squarespace: As one the world's largest domains registrars,
Squarespace continues to invest in new features to support its millions
of domain customers globally. The latest innovation, Domains Dashboard,
offers an improved experience for configuring domain DNS settings, email
or domain forwarding rules, and more, all from one place. Plus, a new
Reseller API allows qualified reseller partners to earn commission on
every domain registration.
-- Acuity Scheduling: A modernized appointment details page that makes it
easier than ever to manage key actions: users can quickly contact
clients, reschedule bookings, or initiate the checkout process directly
from the streamlined interface. Acuity Scheduling also now features
automated invoices generated directly from appointment details. These
invoices can be customized before sending, ensuring a smooth and
professional payment process that saves time and reduces administrative
tasks.
-- Bio Sites: New features help Bio Sites users capture all of their
content and interests in a single, social-friendly link-in-bio. With the
introduction of Product Links, Bio Sites offers a better way to turn
followers into customers. Users can connect their Bio Site to their
Squarespace store or manually import products from any digital
storefront.
"Squarespace amplifies creative potential with an unmatched digital presence, tools to streamline business management, and support as users grow and scale," said Paul Gubbay, Chief Product Officer. "As we enter this new era of entrepreneurship, we are excited to launch these tools that will transform how entrepreneurs build, manage, and scale their businesses."
To learn more about the latest innovations Squarespace has introduced in 2024, visit Refresh 2024.
About Squarespace
Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity, creating and managing social media presence with Bio Sites and Unfold, and hospitality business management via Tock. For more information, visit www.squarespace.com.
Media Contact
press@squarespace.com
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SOURCE Squarespace, Inc.
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