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FADEL Announces Powerful Integration between Bynder DAM and FADEL Rights Cloud
Friday, October 25, 2024
Bynder users gain ability to clear content usage rights and track assets post-distribution for assured brand protection
NEW YORK, Oct. 24, 2024 /PRNewswire-PRWeb/ -- FADEL®, a leader in brand protection and rights management solutions, today announced the launch of a Bynder connector for Brand Vision - Rights Cloud. Rights Cloud empowers brands to govern and control the usage of DAM assets across the entire content lifecycle, from pre-production to post-distribution. This powerful integration extends Bynder's digital asset management (DAM) capabilities by incorporating digital rights management (DRM), content tracking, and brand compliance.
"Bynder has quickly grown to become a prominent leader in the digital asset management space and we're seeing more organizations rely on its platform to streamline content creation, management, and distribution to provide wider business value and empower exceptional content experiences," shared Gregg Guest, FADEL's VP of Product Management - Cloud Solutions. "The Bynder connector for Rights Cloud gives creative production and marketing teams, as well as agencies, using Bynder the added capabilities of real-time rights clearance and post-distribution content tracking, enabling them to scale digital content creation while ensuring content compliance."
In Q1 2024, Bynder was named a Leader in Digital Asset Management by Forrester Research, Inc., recognized for its visionary approach, innovation, scalability, and strong revenue growth. Building on this momentum, the seamless integration of the Bynder Connector for Rights Cloud--developed by long-time Bynder integration partner, The DAM Consultants--aligns perfectly with the shared mission of both companies. Bynder is an extensible platform with comprehensive capabilities and an established partner network. Its API first approach and developer tool kit means that companies can easily integrate their martech stack with Bynder's platform at scale.
"Bynder and FADEL are both dedicated to helping our joint customers unlock the full potential of their content and marketing strategies," said Dominique LeBlond, Chief Product Officer at Bynder. "Bynder's leading AI-powered Digital Asset Management conquers the complexity and chaos of proliferating content with the most powerful, intuitive, and richly integrated platform.At the same time, FADEL enhances content value through advanced rights management and AI-driven content tracking and compliance solutions, ensuring that every asset is used to its fullest, while staying compliant."
Leading consumer goods brands have already embraced the Bynder Connector for Rights Cloud, reflecting the growing synergy between FADEL and Bynder. Key features include:
-- Seamless rights management within Bynder
-- Real-time display of rights availability, expirations, and potential
violations for any asset in Bynder
-- On-the-spot Rights Cloud "clearance check" to validate usage rights
against campaign terms
-- Comprehensive AI-powered tracking of published Bynder assets across
brand, e-commerce, social, and partner platforms
These features safeguard against the misuse of brand assets, including logos, product packaging, marketing content, and advertising, while maximizing reuse and accelerating production.
Brands looking to elevate their digital asset management with advanced rights management, content tracking, and brand protection capabilities can request a demo by emailing solutions@fadel.com.
About FADEL
FADEL®, innovator of brand compliance, rights management, and royalty billing software, has worked with some of the biggest names in media, life sciences, fast-moving consumer goods, publishing, high-tech, and advertising. By automating talent and content rights management across videos, photos, ads, music, products, and brands, and streamlining the processing of licensing royalties, FADEL's cloud-based solutions have empowered businesses to significantly maximize revenues and increase process efficiencies. Founded in 2003, FADEL is headquartered in New York City, and also operates offices in Los Angeles, London, Paris, and Lebanon. For more information, visit fadel.com.
About Bynder
Bynder goes far beyond managing digital assets. The digital asset management platform enables teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive. With powerful and intuitive solutions that embrace the way people want to work and a richly integrated ecosystem, Bynder is the brand ally that unifies and transforms the creation and sharing of assets, inspiring teams, delighting customers, and elevating businesses.
Bynder's 600+ employees, known as 'Byndies'; together constitute the world's most extensive pool of digital asset management expertise. Bynder enables more than 1.7M users across nearly 4,000 organizations, including Spotify, Puma, Five Guys, and Icelandair. Founded in 2013, Bynder has eight offices around the globe, including the Netherlands, the United States, Spain, UK, Australia, and UAE.
Media Contact
Devi Gupta, FADEL, 6467366083, dgupta@fadel.com, https://fadel.com/
Twitter
View original content:https://www.prweb.com/releases/fadel-announces-powerful-integration-between-bynder-dam-and-fadel-rights-cloud-302284562.html
SOURCE FADEL
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