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Revenue Analytics Appoints Jennifer Meister as Chief Marketing Officer
Friday, March 14, 2025
Data-driven commercial executive brings enterprise experience and fast-growth expertise to cement market leadership and accelerate global expansion
ATLANTA, March 6, 2025 /PRNewswire/ -- Today, Revenue Analytics, a leader in revenue optimization software solutions for large, complex industries, announced the appointment of Jennifer Meister as Chief Marketing Officer (CMO). With the company experiencing over 60% growth in the past two years, Meister's proven track record in scaling SaaS companies, building customer-centric teams, and steering brand success will be instrumental in driving the company's momentum and global expansion. Revenue Analytics empowers industry leaders across travel and hospitality, manufacturing and distribution, media, and technology by leveraging the power of artificial intelligence and machine learning to deliver innovative solutions that drive revenue optimization, enhance sales performance, and provide actionable insights through advanced predictive analytics.
Harnessing over 20 years of global B2B SaaS leadership, Jennifer will maximize awareness of Revenue Analytics' innovative solutions amidst continued rapid growth and international expansion. She joins the company from Everstream Analytics, where she served as Vice President of Marketing. The company was ranked on the Inc. 5000 list of America's fastest-growing companies and named #1 in Data Science by Fast Company's World's Most Innovative Companies in 2024. Before Everstream, Jennifer spent a decade at UL Solutions, leading the global demand generation center of excellence across 110+ countries and serving as a company officer. She has also held key roles at GIS leader Esri and the WPP Group.
"Jennifer's unique blend of global enterprise expertise and fast-paced growth experience makes her the ideal candidate as we enter our next phase of growth," said Bill Brewster, CEO of Revenue Analytics. "As we continue expanding into new geographies and strengthening our market position, we are confident that Jennifer will play a pivotal role in amplifying our brand, driving customer acquisition, and establishing Revenue Analytics as the undisputed leader in the revenue optimization space."
Revenue Analytics is experiencing rapid growth as more businesses seek innovative ways to optimize their pricing strategies and revenue models. The company's continued expansion into international markets and its commitment to customer-centric product innovations positioned it as a trailblazer in the industry. Adding Meister to the leadership team aligns with the company's continued momentum and its goal of setting new benchmarks for success in the revenue management sector.
"I am excited to join Revenue Analytics at such an exciting stage in its journey," said Jennifer Meister, Chief Marketing Officer at Revenue Analytics. "Building upon the company's strong foundation, we will elevate our global brand presence while accelerating the exceptional growth that has made Revenue Analytics a market leader. I look forward to demonstrating how Revenue Analytics transforms complex pricing into a competitive advantage to deliver tangible results and unmatched value for our clients."
About Revenue Analytics:
Revenue Analytics is a leading provider of AI-powered revenue and margin optimization software solutions. Revenue Analytics empowers industry leaders across complex industries like travel and hospitality, media, and manufacturing and distribution by offering solutions that optimize revenue and margins, improve sales efficacy, and provide actionable insights through advanced analytics and a seamless user interface. To learn more about how Revenue Analytics is recreating Revenue Management, visit revenueanalytics.com or follow us on LinkedIn.
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SOURCE Revenue Analytics, Inc.
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