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ACCELERATE: Trailblazers redefine what's possible for home buying in a digital world
Friday, March 21, 2025
'Zonda's innovative sales and marketing conference features the best speakers in the industry.'
AUSTIN, Texas, March 13, 2025 /PRNewswire/ -- Accelerate, Zonda's can't-miss event for sales and marketing leaders, will feature industry icons and experts sharing what's next for home building from March 24-25, in one of the country's most captivating cities -- Austin.
Here are five reasons you don't want to miss out (via Builder powered by Zonda):
-- AI and personalization: It's not every day you get to hear from David
Edelman about AI and the future of personalization, issues that are key
to the future of home selling. The former Aetna CMO and current
executive fellow at Harvard University will explain the latest
advancements in a way that will make anyone in attendance better at
their jobs.
-- Prepare for the next pitch: According to renowned speaker Jeff Shore,
the sales industry is due for a curveball, and few people are ready for
what's coming. Shore will investigate how buyer uncertainty and
perceived risk are stalling buying decisions and teach attendees
strategies to decrease buyer friction, redefine sales manager roles, and
build a team that thrives in any market.
-- Zonda expertise: Few companies know the market like Zonda, and its
stable, high-caliber thinkers will be front and center. Chief economist
Ali Wolf will break down the market, advisory principal Mollie
Carmichael will get you deep into consumer thought processes, and
building products principal Todd Tomalak will look at the Top 10
industry issues you need to know about.
-- CMO Spotlight: Sometimes, you just want to hear from the people doing
the work. The CMO Spotlight panel features K Hovnanian's Ron Nelson,
Taylor Morrison's Stephanie McCarty, Mattamy Homes' Diane Morrison and
Beazer Homes' Elicia Azali talking about the real-life issues they face
every day and their investment plans for the year ahead.
-- Digital Buying: Buyers rely heavily on online tools when buying a house.
For home builders, a strategic online presence is essential to capture
attention and convert interest into sales. This session delves into how
builders can optimize website strategies, target ad placements, and
leverage tools like virtual tours and AI-driven insights to engage
effectively with digital-savvy buyers.
Accelerate by NewHomeSource will be held March 24-25 at the Westin Austin at the Domain in Austin, Texas. Register here.
Visit ZondaHome.com or follow us on LinkedIn and Facebook for more information. Follow the event conversation using the hashtag #Accelerate2025.
About Zonda
Zonda provides data-driven housing market solutions to the homebuilding industry. From builders to building product manufacturers, mortgage clients, and multifamily executives, we work hand-in-hand with our customers to streamline access to housing data to empower smarter decisions. As a leading brand in residential construction, our mission is to advance the home building industry, because we believe better homes mean better lives and stronger communities. Together, we are building the future of housing.
Media Contact: Diane Begin, 224-836-5615 dbegin@zondahome.com
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SOURCE Zonda
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