MOVA Z60 Ultra Roller Complete Wins Inaugural IFA Innovation Award
Saturday, September 13, 2025
BERLIN, Sept. 5, 2025 /PRNewswire/ -- MOVA today announced that its flagship robot vacuum and mop, the Z60 Ultra Roller Complete, has been named Best in Home Appliances winner at the inaugural IFA Innovation Awards. The Z60 earned recognition for its AI-powered roller mopping system that tackles persistent flaws in robot cleaners--dirty water left on floors and moisture reaching carpets.
Introduced this year, the IFA Innovation Awards--powered by the Gadgety Awards--celebrate breakthroughs in design and engineering excellence across consumer technology. An independent jury of international technology journalists and industry experts evaluated submissions using clear, high-standard criteria: engineering and functionality, design and aesthetics, and uniqueness and innovation. Recognition was awarded across 15 categories, including Smart Home, Mobility, Audio, Health, and Sustainability.
"Winning the first-ever IFA Innovation Award is an incredible honor for MOVA," said Jiajia Chen, Head of Marketing, MOVA North America. "The Z60 Ultra Roller Complete reflects our vision of what home technology should be: intelligent, dependable, and designed to take real burdens off families. This recognition underscores our commitment to delivering innovations that make everyday living easier and more worry-free."
Unveiled earlier this week, the Z60 Ultra Roller Complete fuses advanced engineering, true hands-off automation, and carpet-safe hygiene to finally deliver on the long-standing promise of smart cleaning. Built for real households, it sets a new standard for flagship performance and everyday reliability.
Key innovations include:
-- HydroForce(TM) Roller Mopping - Rinses the roller with clean water
through a 12-nozzle spray array and extracts dirty water in real time,
so the mop stays fresh -- no smearing, no cross-contamination.
-- AutoShield(TM) Technology - Detects carpeted zones and automatically
deploys a protective shield while lifting the mop, keeping rugs
completely dry without manual zone-setting.
-- 28,000Pa Suction with Dual-Roller Anti-Tangle System - Delivers powerful
pickup across hard floors and carpets while resisting hair tangles for
pet-friendly, low-maintenance cleaning.
-- MaxiReach(TM) Edge Coverage - Extends mop arms and the side brush to
capture 99.99% of dirt along walls, in corners, and around curves most
robots miss.
-- StepMaster(TM) 2.0 with LiftPro(TM) Chassis - Raises up to 3.15-inches
to stride over thresholds and adapts automatically to mixed flooring
without dragging or getting stuck.
Recognized earlier today on the IFA Innovation Stage in Berlin, the Z60 Ultra Roller Complete is now featured in the IFA Innovation Gallery for the duration of the show. IFA attendees can also see the Z60 in action at MOVA's booth, Hall 9-103, along with other breakthrough innovations including a stairclimbing robot vacuum.
Pricing + Availability
United States
The MOVA Z60 Ultra Roller Complete will be available beginning September 16, 2025 at a launch promo price of $1,199 USD (MSRP $1,499). The promotional offer runs through September 25, 2025, at MOVA's official U.S. site and Amazon.com.
Canada
The MOVA Z60 Ultra Roller Complete will be available beginning September 25, 2025 at a launch promo price of $1,599 CAD (MSRP $1,999). The promotional offer runs through October 6, 2025, at MOVA's official Canadian site and Amazon.ca.
About MOVA
Founded in 2024, MOVA creates intelligent products that think and clean on their own--freeing people from daily chores and giving them more time for what matters most. From floor care and personal grooming to kitchen essentials and outdoor tools, MOVA is building a connected ecosystem designed to bring ease and comfort to every corner of life. Backed by advanced engineering and guided by human needs, MOVA is redefining the home experience and shaping the future of smart living.
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SOURCE MOVA
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