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The Echo Nest Launches Music Recommendation API With Special Offer to Small Music Websites
Thursday, May 08, 2008
Music Recommendation API to help music websites offer uses a more personalized experience.
SOMERVILLE, Mass., May 8 /PRNewswire/ -- The Echo Nest, a music
intelligence company providing enhanced music search, recommendation and
interactivity technology to online music companies, launched its second hosted
application, "Recommend," today.
Recommend is an application programming interface or "API" that helps
music services personalize their websites to each visitor's unique music
taste. Any music website -- bloggers, social networks, Internet radio or
retailers -- can easily access the Recommend API to offer users better music
discovery tools.
The most common approach to music recommendation is collaborative
filtering ("users who did this also did that...") which is based on a user's
click stream or purchase behavior, without any underlying musical
understanding. This approach can result incomplete coverage and inaccurate
results, especially for non-mainstream music.
Recommend takes a far more comprehensive approach. Recommend is powered by
The Echo Nest's patented Musical Brain, an automated machine learning platform
with an in-depth understanding of the cultural and acoustic factors that
inform music preference. The Musical Brain combines:
1. Cultural understanding - data mining and language processing to analyze
fan opinion, online buzz, editorial and reviews from everywhere on the web.
2. Musical understanding - machine listening technology that automatically
extracts the pitch, key, tempo and other musical attributes from every song on
the web to understand a song the same way a musician would describe it.
This combination of cultural and musical understanding powers music
recommendations with a few major advantages over collaborative filtering and
other current approaches:
Long-Tail Friendly. Recommend understands indie and long-tail music as
well as the Billboard 100, eliminating the well-known 'popularity effect' and
'cold start' problems with collaborative filtering systems.
Complete Coverage. A scalable platform that grows along with the world of
online music every day.
Aware of the Music Trends. Understanding the latest buzz and online trends
in real time, ensuring recommendations informed by what's happening now
The Echo Nest is offering a free version and "Recommend Unlimited" a
fee-based, more feature-rich version of the API. To celebrate the release of
Recommend, The Echo Nest is offering free "Unlimited" accounts to the first
100 small music websites who register for API access at
http://the.echonest.com/.
About The Echo Nest
Founded by two MIT PhDs. the Echo Nest develops technology to make
connections between people and their music more meaningful. The Echo Nest is a
three-time National Science Foundation SBIR grant winner. Their most recent
recognition came last week for the development of the Musical Brain with a
$500,000 National Science Foundation Phase II SBIR grant. Investors include a
co-founder of the MIT Media Lab and a Boston-based private investment fund.
SOURCE The Echo Nest
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