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Cadient Group Brings Home the Gold at 2008 Aster Awards
Friday, May 09, 2008
Cadient Group campaigns receive two gold awards and one silver award for ground-breaking strides in healthcare marketing
WEST CONSHOHOCKEN, Pa., May 9 /PRNewswire/ -- Cadient Group, the premier
strategic interactive marketing agency serving the healthcare industry,
announced today it received two gold and one silver Aster Awards -- which
recognize the nation's most talented healthcare marketing professionals for
outstanding excellence in advertising. The Aster Awards are a medical
marketing awards program that allows healthcare organizations and advertising
agencies to compete against similarly-sized competitors, both nationally and
worldwide.
"It is indeed an honor to receive these prestigious industry awards for
excellence in healthcare advertising. These recognitions are a result of the
truly collaborative partnerships we enjoy with our best-in-class clients, and
a testament to Cadient Group's deep domain expertise in healthcare marketing,"
said Stephen Wray, President and CEO, Cadient Group. "These awards are another
acknowledgement of the quality work produced by our teams and further validate
our ability to drive meaningful experiences that deliver measurable results
for our clients."
Cadient Group campaigns were honored in the pharmaceutical group for
multiple categories. Cadient Group received the following Aster Awards:
-- Gold Award - Special Video Production
Cadient Group was recognized with the gold award in the Special Video
Production category for its work on AstraZeneca's SEROQUEL Immersive
Patient Experience campaign.
-- Gold Award - Total Advertising Campaign
Cadient Group and Shire's Vyvanse Online Launch Campaign won the gold
award in the Total Advertising Campaign category.
-- Silver Award - Website
Cadient Group and Shire's Lialda.com was honored with a silver award in
the website category.
All winners were featured in the May issue of Marketing Healthcare Today,
a publication that promotes successful marketing projects and campaigns for a
variety of medical services. Additionally, winners can be viewed at
www.asterawards.com.
About Cadient Group
Cadient Group is an interactive marketing network focused on the
healthcare industry. Our companies align client needs with relevant innovation
to deliver meaningful experiences and measurable results. Across Cadient
Group, our strategic insight helps clients better utilize multi-channel
marketing to enhance connections with consumer and professional audiences.
Cadient Group clients consistently realize the full potential of their brand,
franchise, and corporate healthcare communications. With Cadient Group, you'll
Experience Results. For more information about Cadient Group, visit
www.cadient.com.
SOURCE Cadient Group
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