WebsiteGear Logo Log In
New User? Sign Up
About | Contact | FAQ
  Home News Technology Internet Technology Friday, April 20, 2018 
Add Press Release News | News Feeds Feeds | Email This News Email

Analytic Partners Named a Leader in Marketing Measurement and Optimization Solutions by Independent Research Firm
Monday, April 16, 2018

Analytic Partners Top Ranked in Strategy Category

Analytic Partners Named a Leader in Marketing Measurement and Optimization Solutions by Independent Research Firm

Analytic Partners Top Ranked in Strategy Category

NEW YORK, April 16, 2018 /PRNewswire/ -- Analytic Partners, a global leader in marketing analytics, announced today that it has been named a Leader in "The Forrester Wave(TM): Marketing Measurement and Optimization Solutions, Q2 2018" report by Forrester Research. Analytic Partners was also top ranked in the report's Strategy category among all vendors.

The Forrester report states that Analytic Partners "excels at bridging analytics and business strategy, mastering technology and data science to uncover strategic opportunities" and is a great fit for companies "looking for a high level of consulting, training, and strategic support."

Analytic Partners received the highest score possible in fourteen criteria, including corporate strategy and global strategy. In the company's vendor profile, the Forrester report stated that they noticed, "some innovative aspects of its vision, which focuses on linking marketing performance with shareholder value".

"As a global, independent analytics solution provider, Analytic Partners has been helping the world's biggest brands turn data into expertise, grow closer to their customers and uncover opportunities for competitive advantage," said Nancy Smith, CEO of Analytic Partners. "We believe being cited as a Leader by Forrester again further highlights the value our unique, unbiased balance of services and technology provides to our clients."

Forrester's 34-criteria evaluation of marketing measurement and optimization solutions "identified the eight most significant providers...and researched, analyzed, and scored their capabilities. This report shows how each provider measures up and helps B2C marketers make the right choice for their firms."

A complimentary copy of "The Forrester Wave(TM): Marketing Measurement and Optimization Solutions, Q2 2018" is available to download here.

About Analytic Partners
Analytic Partners is a global marketing analytics company that leverages adaptive modeling techniques and tools to help companies generate better marketing ROI, drive growth and, ultimately, grow closer to their customers. We work with marketers to build deep knowledge about brands, customers and competitors that is converted into sound strategies aimed at improving business performance.

CONTACT: Joe LaSala,, 212-370-8603

View original content with multimedia:

SOURCE Analytic Partners

Email This News Email | Submit To Slashdot Slashdot | Submit To Digg | Submit To | News Feeds Feeds

Nav Experts Say 'School Shooting Preparedness,' Not Arming Teachers With Guns, Is Better for Improved School Safety | Apr 20, 2018
Nav Global Smart City Lighting Markets Report 2018: Market Size Forecasts for Installed Lighting Controllers (2017-2025) & Equipment and Services (2017-2022) | Apr 20, 2018
Nav ICIS Launches This Year's Search for Best Chemical Industry Innovations | Apr 20, 2018
Nav MSL expands footprint in ASEAN countries by rebranding operations in Malaysia and Indonesia | Apr 20, 2018
Nav essensys Appoints Experienced Industry Specialist to Lead US West Coast Expansion | Apr 20, 2018
Nav Managed IT Services Provider, Server Bays, Discusses Why VoIP is a MUST for Small Businesses | Apr 20, 2018
Nav Free Research Reports on These Insurance Stocks -- Lincoln National, Manulife Financial, MetLife, and Torchmark | Apr 20, 2018
Nav Cengage Partners with Phi Theta Kappa Foundation to Offer Free Cengage Unlimited Subscriptions to College Students | Apr 20, 2018
Nav DRB Systems, LLC Acquires Assets of NoPileups, LLC | Apr 20, 2018
Nav Serco & Content Guru Storm to Victory at European Technology Awards | Apr 20, 2018

Submit News | View More News View More News