WebsiteGear Logo Log In
New User? Sign Up
About | Contact | FAQ
  Home News Technology Internet Technology Thursday, December 13, 2018 
Add Press Release News | News Feeds Feeds | Email This News Email

Good Morning, Marketing: Podcast Series Announced
Thursday, October 11, 2018

Zee Jay Media Launches Tribute to Real-World Marketers

PROVIDENCE, R.I., Oct. 11, 2018 /PRNewswire/ -- To help marketers address the challenges of modernizing marketing in the digital age, Zee Jay Media has launched a podcast series. Good Morning, Marketing features interviews with real-world marketers who are waking up to the reality that the way their teams work no longer aligns with today's digital world.

Hosted by Veronica Bright, a Zee Jay Digital consultant, the podcast underscores the day-to-day difficulties faced by marketing leaders, creatives, account managers, developers, and the people who manage budgets.

"Our guests are opening the eyes of our audience as they relate stories from the front lines," Bright said. "Their first-hand accounts show that marketing has become overly complicated and politically stifling, and they bring to light the importance of collective problem solving to make things right."

The first episode features Paige Sargent, former European head of marketing account management of the world's largest office supplies retailer, Staples. In this role, Sargent was responsible for developing more than 5,000 creative marketing projects each year. She discusses the importance of developing trusting relationships to inspire creatives to do their best work. Listen.

The Zee Jay Media podcast lineup includes a brand strategist, CMO, content specialist, agency head, lead generation guru, psychologist, and marketing ops expert--working in industries ranging from cannabis to technology, grocery to furniture, academia to healthcare, and available on Apple Podcasts, Stitcher, Google Podcasts and all other major outlets.

Subscribe to upcoming podcast episodes featuring:

    --  Kelley Troia, former marketing operations head at Whole Foods and
        Walmart, with perspective on digital transformation--and why 70% of
        initiatives fail.
    --  Bridget O'Brien, a marketing leader with tenure at Ethan Allen and
        Vistaprint--and unique perspective on what it takes to be the customers'
    --  Mayer Becker, an operations-focused marketing leader who worked at
        United Airlines and Motorola Mobility, who has unique insights into
        building efficient global content supply chains.
    --  Saaid Mendoza, PhD, a social & organizational psychologist who studies
        how stereotypes impact our perceptions, attitudes, and behaviors,
        including in the workplace and marketing contexts.
    --  Erika Szychowski, a branding expert with experience in finance, footwear
        and food who credits her industry adaptability with her ability to
        "collect people."

"Our newly formed media arm features guests who educate, entertain--and provide therapeutic value to modern marketers," said Eric Rotkow, founder of parent Zee Jay Digital, a firm that brings forward operational principles that enable convergence of new marketing technology to optimize customer engagement.


Zee Jay Media is a media platform by Zee Jay Digital, a boutique consulting firm that helps corporate marketing organizations and in-house agencies structure, operate and compete in a digital world. The firm transforms marketing's organizational design and the orchestration of work across internal and external teams to achieve personalized customer experiences at scale. Visit.

     Nancy Joyce

     Nancy Joyce Marketing, Inc.


View original content to download multimedia:

SOURCE Zee Jay Digital

Email This News Email | Submit To Slashdot Slashdot | Submit To Digg | Submit To | News Feeds Feeds

Nav PINTEC enables Zhejiang Rural Credit Cooperatives with Robo-advisory solution | Dec 13, 2018
Nav ISLE 2019 Set to Gather Thousands of SIGN & LED industry Leaders in China | Dec 13, 2018
Nav Warm Materials Inc. is Looking to Turn Back Time With Its Newest Kickstarter Product, WOODSUM Pinhole Camera | Dec 13, 2018
Nav Florida Technical College Selects Private Eyes to Provide Background Checks | Dec 13, 2018
Nav H&D Wireless Selected by Skanska to Increase Security in the Construction Industry Using the Internet of Things | Dec 13, 2018
Nav LF Deep Learning Welcomes Horovod Distributed Training Framework as Newest Project | Dec 13, 2018
Nav VIDORA Gives Leading Businesses a Boost Through Self-Service Machine Learning | Dec 13, 2018
Nav BaseHealth Launches First Predictive Analytics Platform Using Patient Laboratory Data to Reveal Hidden Health Risks | Dec 13, 2018
Nav Skateboarding Legend Tony Hawk Returns To Gaming With Best-In-Class Mobile Game: Tony Hawk's Skate Jam | Dec 13, 2018
Nav accesso┬« and Merlin Entertainments Take Long-Standing Partnership to New Heights at The Bear Grylls Adventure | Dec 13, 2018

Submit News | View More News View More News