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Baxa Corporation Launches New Electronic Users' Group Web Site
Friday, July 18, 2008
ENGLEWOOD, Colo., July 18 /PRNewswire/ -- Baxa Corporation, a Denver-based
manufacturer of medical devices and systems for preparing, handling,
packaging, and administering medications, announces the release of a newly
designed Web site for health-system users of its software and pharmacy
automation products. The online forum, known as eBUG for electronic Baxa
Users' Group, offers a variety of technical features, along with creating a
virtual 'community' for sharing pharmacy best practices and the benefits of
user experience.
eBUG, an eCommunity for Baxa hardware and software customers, originally
launched in 2005 to provide a forum for conversations and information sharing
about the company's products. Over time, users gave feedback on specific
information and capabilities they would like to see added to the site to
improve its utility and provide a greater user experience. The result is a
new and improved site that promotes interaction -- allowing customers to ask
questions of the Baxa Technical Support team and/or other fellow eBUG members.
In addition, eBUG provides access to essential product information at users'
fingertips, with technical support tools and information they can read and
download and a feature to stay updated on important information through RSS
feeds or email alerts.
"eBUG members and other customers evaluated our previous site, giving us
feedback for improvements," stated Michael Abla, eBUG Manager. Baxa used
survey responses and other customer feedback to learn more about eBUG members,
their operational challenges and what they consider valuable about the eBUG
site and other users' group. This set the stage for the site upgrade project
kicked off in fall 2007.
Aside from user-suggested improvements to the site, Baxa had a goal of
improving the integration of eBUG content with other company resources such as
the corporate Web site, http://www.baxa.com, and encouraging social
networking. The intention was to create a platform for richer content, such
as online product demonstrations, real-time software downloads and
self-service technical support. Improved security features at the new eBUG
site allow access to product-specific policy and procedure guidelines,
technical papers and clinical data, user manuals and other proprietary product
resources and support materials. The site also allows easy access for
downloads, and improved navigation and personalization capabilities. Baxa
customers can access the free eBUG subscription at ebug.baxa.com.
About Baxa Corporation
Baxa, a customer-focused medical device company, provides innovative,
solution-based technologies for medication handling and delivery. Its systems
and devices promote the safe and efficient preparation, handling, packaging,
and administration of medications. Privately held, Baxa Corporation has
subsidiaries and sales offices in Canada and the United Kingdom; direct
representation in Austria, Belgium, Finland, France, Germany, Luxembourg, The
Netherlands and Switzerland; and distribution partners worldwide. Further
information is available at http://www.baxa.com.
Contact:
Marian Robinson, Vice President, Marketing
Baxa Corporation: 800.567.2292 ext. 2157 or 303.617.2157
Email: marian.robinson@baxa.com
Maggie Chamberlin Holben, APR
Absolutely Public Relations: 303.984.9801 or 303.669.3558
Email: maggie@absolutelypr.com
SOURCE Baxa Corporation
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