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TRX Awarded Patent for Data Technology Tool Used by Corporate Buyers to Analyze Airline Bids
Wednesday, July 23, 2008
Analytical Modeling Offered with TRX Travel Analytics Engagements
ATLANTA, July 23 /PRNewswire-FirstCall/ -- TRX, Inc. (Nasdaq: TRXI), a
global technology company that develops and hosts software applications to
process data records and automate manual processes, announced today it has
been issued a U.S. patent for a tool used in analyzing corporate airline bids.
The patent covers elements essential to the advanced analytical modeling used
on bids made by airlines to corporate accounts.
"This patent is an excellent example of the value of TRX innovation and
the Travel Analytics acquisition. It validates our domain expertise in travel
data technology, transforming data into insights," said TRX President & CEO,
Trip Davis. "We are applying the technology and enabling corporate buyers to
leverage better insights when negotiating with travel suppliers and managing
their travel programs."
TRX uses the patented tool in nearly all of the TRX Travel Analytics
engagements. The methods covered by the patent give TRX's corporate clients
analytical models based on their own travel data. The clients then use the
analytics to negotiate their agreements with travel suppliers. The methods
have been extended into the TRAVELTRAX data reporting dashboard technology,
benefiting corporate clients using TRAVELTRAX for corporate travel data
reporting.
TRX was awarded U.S. Patent 7,401,029 on July 15, 2008.
About TRX
TRX (Nasdaq: TRXI) is a global technology company. We develop and host
software applications that process data records and automate manual processes,
enabling our clients to optimize performance and control costs. We are a
leading provider to the travel industry. We deliver our technology
applications in an on-demand environment to travel agencies, corporations,
travel suppliers, government agencies, credit card associations, credit card
issuing banks, and third-party administrators. TRX is headquartered in Atlanta
with operations and associates in North America, Europe, and Asia.
SOURCE TRX, Inc.
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