WebsiteGear Logo Log In
New User? Sign Up
About | Contact | FAQ
  Home News Website Related Website Development Thursday, May 23, 2019 
Add Press Release News | News Feeds Feeds | Email This News Email

Wanda Department Store Officially Renamed Plaza
Thursday, May 16, 2019

NANJING, China, May 16, 2019 /PRNewswire/ -- On May 5,, the subsidiary of Suning Holdings Group ("Suning"), announced the 37 Wanda Department Stores it acquired last February officially renamed into Plaza. The first reformed store will open by the end of May.

Hou Enlong, CEO of, said at the press conference of the company's 6/18 Shopping Festival, the 37 brand-new Plazas will operate based on the previous supplier advantages accumulated by Wanda Department Store. But by integrating the online and offline shopping scenarios of Suning, such as RedBaby, Suning JIWU, Suning Convenience Stores, the new store model will be transformed into an innovative smart retail commercial complex, where it enables nowadays urban consumers to eat, shop and entertain.

Together with the existing 19 Plazas and 16 Suning Plazas, Suning currently owns and operates 72 shopping complexes, which form the largest self-operated smart retail complex system in China.

As the leading omni-channel smart retailer in China, has always been committed to building a full-scenarios retail ecosystem both online and offline to create diversified shopping experiences that are visible and ready to serve consumers at anytime and anywhere. Plaza will connect Suning's financial payment methods and provide Suning Logistics free three-kilometer delivery service. It will also invest in the domestic and overseas supply chain capabilities to bring in cutting-edge brands and collaborate with popular fashion buyers, to present trend-setting experiences to consumers.

In March 2019, Suning signed a strategic agreement with Italy Trade Agency to strengthen cooperation between the two parties in introducing quality Italian brands into the Chinese market towards Suning's powerful online and offline platforms. It is seen as an important step for Suning to further enhance its overseas supply chain capability, specializing in fashion and general merchandise category.

In the meanwhile, the advantages of Suning's online and offline channels will be further enhanced in Plaza, where consumers will enjoy a comprehensive and diversified convenient service supported by Suning Big Data. A seamless, effortless, and efficient shopping experience is achieved by smart retail solutions and precise marketing personalized for anyone and everyone.

With its own smart retail system as the core, Suning will bring an informational and digital comprehensive innovation to the new Plaza, utilize its powerful technology capabilities such as data learning, artificial intelligence, and IoT to accelerate the digitization of management of operation for traditional department stores to increase the overall service experience and profitability of the industry, to re-construct a scene experience model that is more in line with current consumption concepts and habits.

In February 2019, Suning announced the acquisition of all Wanda Department Stores nationwide, which belongs to Wanda Group, the Chinese commercial real estate developer, to expand its bricks-and-mortar retail portfolios and facilitate the all-categories merchandise supply chain to satisfy more local consumers and boost profits of the Chinese retail market.

About Suning

Founded in 1990, Suning Holdings Group is one of the leading commercial enterprises in China, with two public companies in China and Japan. In 2018, the company was ranked second among China's top 500 non-state owned enterprises for the third consecutive years, with annual revenues of RMB 557.875 billion (approximately EUR 69 billion). With its mission of "Leading the Ecosystem Across Industries by Creating Elite Quality of Life for All", Suning has gone from strength to strength, expanding its core business through diversified vertical industries:, Logistics, Financial Services, Technology, Real Estate, Sports, Media & Entertainment, and Investment. was listed on the Fortune Global 500 in 2017 and 2018.

View original content to download multimedia:

SOURCE Suning Holdings Group

Email This News Email | Submit To Slashdot Slashdot | Submit To Digg | Submit To | News Feeds Feeds

Nav Microsoft and Eneco team up to drive sustainable business transformations: powering the cloud with clean energy | May 23, 2019
Nav NevadaNano Partners with Sager Electronics to Offer New Sensor Products | May 23, 2019
Nav Swedish XR-agency Vobling Partners up With HTC for the Launch of Vive Pro Eye | May 23, 2019
Nav eMazzanti to Present Revenue-Enhancing Technology at International Franchise Expo | May 23, 2019
Nav NextGate Responds to Requests for Information by CMS and ONC on Strategies to Improve Patient Matching | May 23, 2019
Nav Leadership Coaching and Development Service for Public Relations, Corporate Communications and Agency Leaders Launched | May 23, 2019
Nav Badgley Mischka Launches New Luxury Digital Flagship Uniting Online Luxury Retail With A Digitally Integrated Brand Experience | May 22, 2019
Nav Specialty Technical Publishers (STP) and Specialty Technical Consultants (STC) Publish Environmental, Health & Safety (EHS) Audit Protocol for the Russian Federation | May 22, 2019
Nav Microsoft recognizes outstanding contributions by suppliers | May 22, 2019
Nav Her Campus Media Acquires the Lala Media Group, Inc. & Launches Her20s | May 22, 2019

Submit News | View More News View More News