WebsiteGear Logo Log In
New User? Sign Up
About | Contact | FAQ
  Home News Web Hosting Web Host Industry Friday, March 29, 2024 
Add Press Release News | News Feeds Feeds | Email This News Email


Parks Associates: 62% of US Security Dealers Report that Smart Home Devices Increase Support Costs
Tuesday, February 18, 2020

Dina Abdelrazik presents research at SecurityNEXT conference sharing insights on security dealer trends in DIY, smart home, and interactive services

DALLAS, Feb. 10, 2020 /PRNewswire/ -- New security dealer research from Parks Associates shows smart home devices are adding cost and complexity for dealers in the security industry, where 62% of all dealers report that smart home devices increase their support costs. Security Dealer Survey reports 22% of dealers most frequently employ a truck roll to resolve smart home support requests, which would severely impact their bottom line.

Dina Abdelrazik, Senior Analyst, Parks Associates, will present research from Security Dealer Survey and highlights from Parks Associates' consumer and industry research at the upcoming SecurityNEXT conference on Feb 11 in New Orleans. This research analyzes the results of a survey of installers/dealers employed by security firms installing security systems in US households, including top challenges, intended product offerings, and factors related to interactive services.

"Twenty-eight percent of dealers find it very difficult to integrate smart home devices with a security system," said Dina Abdelrazik, Senior Analyst, Parks Associates. "Dealers accept that they need to expand their offerings to include smart home devices in order to succeed, increase RMR potential, and compete effectively. Consumers' desire for smart home devices integrated with the system calls on dealers to expand their expertise so that they ensure proper installation and minimize support costs. There is also pressure on manufacturers to continue to improve the installation and operation of their products."

Security Dealer Survey reports that Honeywell (now Resideo) is the dominant brand for DIY security systems offered by dealers, followed by Interlogix and DMP. Dealers not currently selling DIY are split on future intentions - 45% report that they are likely or very likely to start offering DIY systems in the next year while 40% report that they are unlikely to do so.

"DIY systems are gaining momentum in the security industry, but they still are a minority of system types sold," Abdelrazik said. "With increasing demand, combined with competition from new market entrants, security dealers are forced to consider whether or not to add DIY solutions to their business. To implement a DIY business model successfully, dealers must position such a system effectively alongside their traditional, professionally installed offerings and highlight the differences clearly to their customers."

Additional research findings:

    --  85% of all broadband households with a security system are
        professionally monitored.
    --  36% of all dealers find that DIY systems cut into the demand for their
        professionally installed systems.
    --  14% of dealers spend more than $500 a year to serve and retain an
        existing customer.

Parks Associates is hosting Smart Energy Summit: Engaging the Consumer on February 17-19 in Austin, Texas. For more information, contact sales@parksassociates.com. To request data or an interview, contact Elizabeth Parks at eparks@parksassociates.com, 972-490-1113.

About Parks Associates
Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes digital media and platforms, entertainment and gaming, home networks, internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security. http://www.parksassociates.com

Elizabeth Parks
Parks Associates
972-996-0202
233982@email4pr.com

View original content to download multimedia:http://www.prnewswire.com/news-releases/parks-associates-62-of-us-security-dealers-report-that-smart-home-devices-increase-support-costs-301001888.html

SOURCE Parks Associates



Email This News Email | Submit To Slashdot Slashdot | Submit To Digg.com Digg | Submit To del.icio.us Del.icio.us | News Feeds Feeds

RELATED NEWS ARTICLES
Nav Computer Guidance Corporation Successfully Passes SOC 1 Type II and SOC 2 Type II Audits | Mar 29, 2024
Nav ATTENTION SEEKERS SELECTS ELUVIO FOR NEXT-GEN KEYSTREAM: SERVICE TO ENABLE BRANDS TO SECURELY STREAM EMBARGOED PRODUCT LAUNCHES AND PRIVATE EVENTS TO PRESS AND GLOBAL INFLUENCERS | Mar 29, 2024
Nav INCYBER FORUM ANNOUNCES INAUGURAL U.S. CONFERENCE TO TAKE PLACE JUNE 2025 IN SAN ANTONIO, TEXAS | Mar 29, 2024
Nav Former SEC Senior Cybersecurity Advisor Christopher Hetner Joins EXTEND Resources | Mar 29, 2024
Nav Countdown to Crunch Time: How Early and Continual Regulatory Engagement Leads to Regulatory and Commercial Success, Upcoming Webinar Hosted by Xtalks | Mar 29, 2024
Nav New Oriental to Report Third Quarter 2024 Financial Results on April 24, 2024 | Mar 29, 2024
Nav High Net Worth (HNW) Asset Allocation Trends Report 2024: Impacts Around Inflation, Interest Rates, Geopolitical Risk, and War | Mar 29, 2024
Nav Telecom Capex Declined in 2023 as Operators Scale Back on 5G, According to Dell'Oro Group | Mar 29, 2024
Nav Netwrix Offers Six Tips to Avoid Being Scammed When Traveling to the Olympics | Mar 29, 2024
Nav Risas Dental & Braces Provides Notice of Data Security Incident | Mar 29, 2024
NEWS SEARCH

FEATURED NEWS | POPULAR NEWS
Submit News | View More News View More News