OpenWeb Introduces Community Feed for Publishers: Transforming Commenting Into a High-Quality Social Experience
Thursday, August 6, 2020
NEW YORK, July 29, 2020 /PRNewswire/ -- OpenWeb, a leading audience engagement and conversation platform is launching Community Feed, enabling publishers to harness the power of social media on their own sites. The new platform brings together quality conversations, relevant content, and user posts in a safe and immersive environment. With the new product, users can stay longer and engage more, creating increased value for publishers.
"With media consumption at all-time highs and the public seeking safer places to engage, OpenWeb is creating powerful solutions that also benefit publishers. Community Feed combines a social-feed-like experience with higher standards for quality, and encourages users to discover more content and conversations without the toxicity," said Nadav Shoval, OpenWeb's CEO and Co-Founder. "Community Feed creates a virtuous cycle that keeps audiences on-site longer, encourages quality discourse and discovery, and supports publisher sustainability."
Features & Highlights of OpenWeb's Community Feed:
-- Journalists, editors, and users can create topical posts that live
outside of individual articles, allowing conversations to live and
thrive longer.
-- Customized moderation capabilities and rigorous standards ensure the
highest quality dialogue between users and journalists.
-- Advanced recommendation algorithms surface engagement-driven, trending,
and relevant content into a seamless social experience. 43% of
commenters are reading similar articles discovered through the Feed
during the same session.
-- Users can easily navigate between content and conversations, and
hashtags allow commenters to easily find similar articles and
conversations.
OpenWeb, which announced it was changing its name from Spot.IM a few weeks ago has quickly become the leader for premium publishers to engage and retain audiences. Partners include Huffington Post, Salon, Refinery29, Engadget, and hundreds of others. To learn more about OpenWeb's Community Feed, or the Quality Conversation platform, visit the company's website.
About OpenWeb
OpenWeb (formerly Spot.IM) is on a mission to democratize and improve conversations online. The platform utilizes AI and machine learning to incentivize healthy dialogue, decrease toxicity, and create thriving, engaged communities. OpenWeb works with more than 700 top-tier publishers and hosts 100 million active users each month.
Founded in 2012, OpenWeb has over 100 employees in New York City and Tel Aviv and is backed by world-class investors including Insight Partners, AltaIR Capital, ScaleUp, Norma Investments, and Index Ventures. To learn more about OpenWeb's quality conversation platform visit OpenWeb.com, or follow @OpenWebHQ on LinkedIn, Twitter, and Instagram.
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SOURCE OpenWeb
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