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USFoodSafety.com, A One-Stop Source for the Latest Food Recalls, Alerts, Food Safety Articles and Professional Food Safety Practices, Launches Today
Thursday, November 20, 2008
USFoodSafety.com Members To Receive Free Food Recall Alerts Directly to their Inboxes, as well as the Latest Food Safety Advice From Leading Experts
WILMINGTON, Mass., Nov. 20 /PRNewswire/ -- US Food Safety Corporation
today launched USFoodSafety.com, the first website to provide consumers with
the most up-to-date food safety alerts, recalls, advice and columns.
The creation of food sales and marketing veteran Susan Reef,
USFoodSafety.com combines Reef's knowledge of consumer food websites with her
passion for serving the public. By providing unbiased information, Reef has
engaged noteworthy college professors in the field of food safety for articles
and editorial advice. USFoodSafety.com provides useful food safety advice for
all age groups, from pre-natal to seniors.
Membership to USFoodSafety.com is free and provides members with the
latest food safety product alerts, delivered to members' inboxes.
USFoodSafety.com also provides the latest food safety articles, covering
holiday food safety tips, general food safety handling tips, as well as food
safety topics of interest, like the recent impact of melamine in our food
supply chain.
"Consumers have to become their own food safety advocates, by actively
searching for recalls and alerts," says Susan Reef, CEO of USFoodSafety.com.
"USFoodSafety.com cuts down the time it takes to search for food safety alerts
and provide consumers with up-to-date food recalls that can help stave off
food-borne illnesses, such as salmonella and e-coli." Reef added, "In addition
to e-mail alerts, consumers can read up on food safety tips and handling
procedures to better ensure their families health and well-being."
According to Deloitte LLP's survey, "Food and Product Safety and Its
Effects on Consumer Buying Habits," approximately three-quarters of the
overall respondents (73 percent) were extremely concerned about the safety of
products produced in China, with half having the same doubts about products
produced in Southeast Asia and Mexico. The survey noted as products fall under
greater scrutiny, consumers surveyed indicated they would like more
information about the safety of food products provided on packaging (86
percent), company Web sites (81 percent) and by the government (81 percent).
Some 67 percent said that food product labels with country of origin labeling,
certification of product testing and certification of quality testing would be
extremely important in their buying decisions.
In the past two years, the United States Department of Agriculture (USDA)
and the U.S. Food and Drug Administration (FDA) issued nearly 500 Food Safety
alerts. Many of these alerts were not written about in consumer publications
and broadcast over national television or radio stations. USFoodSafety.com is
changing the way the media and consumers receive their food safety
information, by providing current, pertinent recall information on a national
and geographical level. Members must simply enter their data and zip code and
will receive alerts that are tailored to their market.
USFoodSafety.com's sources include professors from prestigious food safety
and health programs across the country, experts in the field of food safety
and the USDA and the FDA.
About US Food Safety Corporation
US Food Safety Corporation is a privately funded, woman-owned company
located in Massachusetts. Through its web site USFoodSafety.com the company
intends to become the premier "one-stop" source of consumer information
related to food alerts, recalls and safe food handling.
SOURCE US Food Safety Corporation
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