A New Era in Streaming: OTT Studio & Argoid AI Partnership Yields 75% Jump in Viewer Watch Time
Thursday, January 11, 2024
Cutting-edge AI recommendations technology + FAST channel collaboration transforms streaming experience, drives growth
LOS ANGELES, Jan. 3, 2024 /PRNewswire/ -- Have you ever found yourself mindlessly scrolling through movie titles while your dinner grows cold, struggling to decide what to watch next? It's an increasingly familiar scenario. A June 2023 Nielsen survey estimated that audiences now spend an average of 10.5 minutes searching for something to watch.
This significant amount of time spent in indecision is a thing of the past for OTT Studio's viewers, courtesy of the company's innovative partnership with Argoid AI, a leader in personalization technology. The integration of a cutting-edge, AI-driven recommendation engine into OTT Studio's flagship channels, Free Movies Plus and Christmas Plus, has been a game-changer. This strategic move captivated audience attention and resulted in a remarkable 75% surge in average watch time.
Highlights of the Collaboration
-- Seamless Integration: Merging OTT Studio's diverse content library with
Argoid AI's technical expertise offers a unique, tailored viewing
experience for each viewer.
-- Eliminating Choice Overload: The AI system adapts to individual
preferences and habits, offering an immersive experience and simplifying
viewing decisions.
-- Industry Acclaim: This collaboration stands out as a leading example of
AI's potential to transform content delivery and enhance viewer
engagement,
"Our viewers' enthusiastic response, reflected in the dramatic increase in their average watch time, shows we are on the right track. The fusion of our engaging content with Argoid's AI technology is setting new benchmarks in the industry," said James Patrick, co-founder of OTT Studio.
Gokul Muralidharan, co-founder and CEO of Argoid AI, highlighted the impact of their AI recommendation engine. "It's a game-changer in content discovery. By leveraging media metadata to understand and predict viewer preferences in real-time, we're creating unique, personalized journeys for each viewer. The surge in watch time is just the beginning. As our AI continues to learn and evolve, the potential for impact on viewer engagement is enormous."
OTT Studio and Argoid AI are committed to further enhancing AI capabilities, aiming to provide even more personalized and engaging streaming experiences,
About OTT Studio:
OTT Studio is a leading publisher of FAST channels and AVOD apps. Their owned and operated CTV apps boast over 12 million organic installs, and their corresponding FAST channels stream millions of hours a month - reaching the vast majority of FAST platforms. Possessing one of the most robust ad-supported content libraries on OTT, a proprietary demand stack, and significant technology partnerships, OTT Studio is the premier partner for maximizing the reach and revenue of content and brands across all streaming destinations.
About Argoid AI:
Argoid AI is a frontrunner in artificial intelligence technology, specializing in real-time, personalized recommendation systems that enhance user experiences across various media platforms including VOD, OTT, Linear, FAST, UGC, Music, etc.
View original content:https://www.prnewswire.com/news-releases/a-new-era-in-streaming-ott-studio--argoid-ai-partnership-yields-75-jump-in-viewer-watch-time-302025299.html
SOURCE Argoid Analytics
|
|
|
|
|
 |
ISSAQUAH FINANCIAL PROVIDES NOTICE OF POTENTIAL DATA EVENT | Mar 28, 2025
|
|
Xojo 2025r1 Launches with Linux ARM Support, Web Drag and Drop and Direct App Store Submission | Mar 28, 2025
|
|
Foregoing Banking-as-a-Service: Case study concludes Current's core banking technology provides a key edge in the market | Mar 28, 2025
|
|
OrthoMinds, LLC Provides Notice of a Data Security Event | Mar 28, 2025
|
|
O'Shaughnessy Ventures Launches Infinite Books, Names Bestselling Author Jimmy Soni as CEO and Editor in Chief | Mar 28, 2025
|
|
Earnest Analytics launches AI-powered data summaries in its online platform, Dash | Mar 28, 2025
|
|
Disrupting Digital Identity: Sentry's Biometric Solution to Stop Fraud | Mar 28, 2025
|
|
Casio America Announces Strategic Transformation to Drive Innovation and Growth | Mar 28, 2025
|
|
Weekly Recap: 10 Finance Press Releases You Need to See | Mar 28, 2025
|
|
Canon Announces V1 Digital Camera, Reboots Compact Lineup with Video Centric PowerShot V1 Camera, YouTube First Look Video and More Info at B&H | Mar 28, 2025
|
|
|
